Services
SEO audit services.
A plain-language review of what search engines and AI tools can see on your site, with a prioritised list of what to fix first.
By Kean Carl Donato · Published
Short answer: an SEO audit is a structured check of your website for the problems that hold back its visibility in search. I crawl your site, check what search engines and AI crawlers can read, and give you a list of fixes ordered by impact, with the evidence for each.
What a technical SEO audit covers
- Crawling and indexing. robots.txt, XML sitemaps, canonical tags, redirects and index coverage in Search Console.
- Site architecture. URL structure, internal links and how many clicks it takes to reach key pages.
- Core Web Vitals. Loading, interaction and layout stability, measured on real users where data exists.
- Structured data. Whether your markup is valid and matches what is visible on the page.
- On-page content. Titles, headings, thin or duplicate pages and whether each page matches what people search for.
- Mobile use and security. How the site works on a phone and whether it uses HTTPS properly.
- AI crawler access. Whether search and answer crawlers can read your site.
Local SEO audit
For businesses that serve a place, I also check the website side of local SEO: LocalBusiness markup, service pages, and whether your name, address and phone number match your Google Business Profile. Read what local SEO is.
What you get
- A prioritised list of fixes, from highest to lowest impact.
- The evidence behind each finding, so you or your developer know exactly what to change.
- Plain-language explanations, with no jargon you cannot use.
- A walk-through of the results, so you know what to do next.
How it works
- You send your site address and tell me your goals.
- I crawl and review the site, and use Search Console data if you can share it.
- I send the findings as a prioritised list.
- You decide what next: fix it yourself, hand it to your developer, or ask me to help.
How much does an audit cost?
It depends on the size and complexity of your site, so no single number would be honest. Read how much SEO costs in the Philippines for what changes the price, then contact me for a quote.
Try a quick check yourself first
If your budget is tight, start with the SEO checklist. If pages are missing from Google, read why your site isn’t showing on Google. An audit is most useful when you want a complete picture, or when your own fixes have not worked.
Frequently asked questions
What is an SEO audit?
An SEO audit is a structured check of a website for problems that limit its visibility in search, such as crawling and indexing issues, slow pages, weak structure and missing structured data.
What does a technical SEO audit include?
It covers crawling and indexing, site architecture and internal links, Core Web Vitals, structured data, on-page content and whether search and AI crawlers can read the site.
What do I get from an SEO audit?
A prioritised, plain-language list of fixes with the evidence behind each one, so you or your developer know what to change first.
How long does an SEO audit take?
It depends on the size of the site. A small business site is much quicker to review than a large store, so I confirm a timeline after seeing your site.
Is a local SEO audit different?
It adds local checks such as LocalBusiness markup, service pages and consistent business details that match your Google Business Profile.
Will an audit improve my rankings?
An audit finds the problems. Rankings improve only if the fixes are made, and results depend on competition and content. Nobody can guarantee a ranking.
More from the guide.
- SEO consultant in the PhilippinesWhat a consultant does and how I work.
- Why your site isn’t showing on GoogleHow to find the cause and fix it.
- SEO checklist for small businessWhat to fix first, step by step.
- How much does SEO cost in the Philippines?Pricing models, what changes the price and red flags.
- What is SEO?A plain-language explanation.